/* Base reset (matches the hosted preview) */
*,*::before,*::after{box-sizing:border-box}
:root{padding-top:env(safe-area-inset-top,0px);padding-bottom:env(safe-area-inset-bottom,0px)}
body{margin:0}
img{max-width:100%}
[hidden]{display:none!important}
/* Layout: the Unico case-study system in the Evochef PDF flow. White hero with slowly turning kolam-style
   mandalas and the red wordmark, editorial rows, the yellow kitchen spread, persona lines, creative rows sized
   to each post so nothing is cropped, a red band and two film placeholders. Stepped rem root up to a 50-inch TV. */
:root{
  --red:#C22126; --red-d:#94262A; --yellow:#FFF200; --mand:#F2C9CB;
  --bg:#FFFFFF; --soft:#F6F5F3; --ink:#161414; --muted:#615A58; --line:#E8E2DF;
  --f-display:"Anek Latin","Arial Narrow",system-ui,sans-serif;
  --f-body:"Instrument Sans","Helvetica Neue",Helvetica,Arial,sans-serif;
  --f-mono:"IBM Plex Mono",ui-monospace,Menlo,monospace;
  --f-mark:"Helvetica Neue",Arial,Helvetica,sans-serif;
  --gut:max(1rem,env(safe-area-inset-left,0px)); --gutr:max(1rem,env(safe-area-inset-right,0px));
  --ease:cubic-bezier(.16,1,.3,1);
  color-scheme:light;
}
html{font-size:16px;scroll-behavior:smooth}
@media (min-width:1600px){html{font-size:18px}}
@media (min-width:1900px){html{font-size:20px}}
@media (min-width:2400px){html{font-size:24px}}
@media (min-width:3200px){html{font-size:32px}}
*{box-sizing:border-box}
body{background:var(--bg);color:var(--ink);font-family:var(--f-body);font-size:1rem;line-height:1.65;overflow-x:hidden;-webkit-font-smoothing:antialiased}
img{max-width:100%;display:block}
a{color:inherit}
:focus-visible{outline:2px solid var(--red);outline-offset:3px;border-radius:4px}
p,h1,h2,h3,figure{margin:0}
.wrap{max-width:74rem;margin-inline:auto;padding-left:var(--gut);padding-right:var(--gutr)}

/* progress + nav */
body::before{content:"";position:fixed;inset:0 0 auto;height:env(safe-area-inset-top,0px);z-index:60;background:var(--bg)}
.progress{position:fixed;left:0;top:env(safe-area-inset-top,0px);height:2px;width:100%;transform-origin:0 50%;transform:scaleX(0);background:var(--red);z-index:70}
.nav{position:fixed;top:env(safe-area-inset-top,0px);left:0;right:0;z-index:50;border-bottom:1px solid transparent;transition:background .4s,border-color .4s}
.nav .wrap{display:flex;align-items:center;justify-content:space-between;gap:1rem;padding-block:1rem}
.nav .brand{font-size:.8125rem;font-weight:600;color:var(--ink);text-decoration:none}
.nav .brand span{color:var(--muted);font-weight:400}
.nav ul{display:flex;gap:2px;list-style:none;margin:0;padding:0}
.nav ul a{font-size:.8125rem;text-decoration:none;color:var(--muted);padding:.375rem .7rem;border-radius:99px;transition:color .3s,background .3s}
.nav ul a:hover,.nav ul a.on{color:var(--ink);background:rgba(22,20,20,.06)}
.nav.solid{background:rgba(255,255,255,.92);backdrop-filter:blur(14px);-webkit-backdrop-filter:blur(14px);border-color:var(--line)}
@media (max-width:900px){.nav ul{display:none}}

/* HERO */
.hero{position:relative;background:var(--bg);overflow:hidden;isolation:isolate}
.hero .wrap{min-height:clamp(30rem,92svh,52rem);display:grid;place-items:center;text-align:center;padding-block:6rem 4.5rem}
.mandala{position:absolute;width:clamp(16rem,30vw,30rem);aspect-ratio:1;z-index:-1;pointer-events:none;color:var(--mand)}
.mandala svg{width:100%;height:100%;animation:spin 140s linear infinite}
.mandala.l{left:calc(clamp(16rem,30vw,30rem) * -.42);top:52%}
.mandala.r{right:calc(clamp(16rem,30vw,30rem) * -.32);top:-8%}
.mandala.r svg{animation-direction:reverse;animation-duration:180s}
@keyframes spin{to{transform:rotate(360deg)}}
.hero-inner{display:grid;justify-items:center;gap:clamp(1.4rem,3.4vh,2.2rem)}
.wordmark{font-family:var(--f-mark);font-weight:700;color:var(--red);font-size:clamp(2.6rem,5.4vw,4.8rem);letter-spacing:.02em;line-height:1;display:inline-flex;align-items:flex-start}
.wordmark sup{font-size:.22em;font-weight:400;margin-left:.12em;margin-top:.05em;line-height:1}
.hero h1{font-family:var(--f-body);font-size:clamp(1.1rem,1.6vw,1.6rem);line-height:1.38;font-weight:400;max-width:24em}
.hero h1 strong{display:block;font-weight:700}
.hero h1 .ln{display:block}
.js .mandala{opacity:0;transition:opacity 2.4s ease .2s}
.js .wordmark{opacity:0;transform:translateY(10px);transition:opacity 1.8s ease .5s,transform 2.2s var(--ease) .5s}
.js .hero h1 .ln{opacity:0;transform:translateY(12px);transition:opacity 1.6s ease,transform 2s var(--ease)}
.hero.go .mandala{opacity:1}
.hero.go .wordmark{opacity:1;transform:none}
.hero.go h1 .ln{opacity:1;transform:none}

/* reveal */
.js [data-reveal]{opacity:0;transform:translateY(2rem);transition:opacity 1s var(--ease),transform 1.1s var(--ease)}
.js [data-reveal].in{opacity:1;transform:none}
.js [data-reveal="img"]{opacity:1;transform:none;position:relative;overflow:hidden}
.js [data-reveal="img"]::before,.js [data-reveal="img"]::after{content:"";position:absolute;inset:0;z-index:3;pointer-events:none;transform-origin:50% 0}
.js [data-reveal="img"]::before{background:var(--red);transition:transform 1.05s cubic-bezier(.77,0,.18,1) var(--rd2,.22s)}
.js [data-reveal="img"]::after{background:var(--bg);transition:transform .85s cubic-bezier(.77,0,.18,1) var(--rd,0s)}
.js [data-reveal="img"].in::before,.js [data-reveal="img"].in::after{transform:scaleY(0)}
.js [data-reveal="img"] img{transform:scale(1.12);transition:transform 1.9s var(--ease) var(--rd2,.25s)}
.js [data-reveal="img"].in img{transform:scale(1)}
.js [data-reveal="words"]{opacity:1;transform:none}
.js [data-reveal="words"] .w{display:inline-block;overflow:hidden;vertical-align:bottom;padding-bottom:.06em}
.js [data-reveal="words"] .w>span{display:inline-block;transform:translateY(105%);transition:transform .9s var(--ease)}
.js [data-reveal="words"].in .w>span{transform:none}

/* editorial rows */
.row{padding-block:clamp(4.5rem,9vw,8rem)}
.row.soft{background:var(--soft)}
.row-grid{display:grid;grid-template-columns:minmax(0,4fr) minmax(0,7fr);gap:clamp(2rem,6vw,6rem);align-items:start}
.side{display:grid;gap:1.1rem;position:sticky;top:6rem}
.label{font-size:.8125rem;font-weight:700}
.label::after{content:":"}
.tags{display:flex;flex-direction:column;align-items:flex-start;gap:.5rem}
.tag{font-size:.8125rem;font-weight:500;border:1px solid var(--line);background:var(--bg);padding:.375rem .75rem;border-radius:99px}
.body{display:grid;gap:1.5rem;min-width:0}
.lede{font-family:var(--f-display);font-stretch:90%;font-size:clamp(1.55rem,2.7vw,2.25rem);line-height:1.2;font-weight:500;text-wrap:balance;max-width:26em}
.copy{color:var(--muted);max-width:62ch}
.copy strong{color:var(--ink);font-weight:600}
.callout{border-left:3px solid var(--red);padding:.25rem 0 .25rem 1.4rem;font-size:clamp(1.2rem,1.8vw,1.45rem);line-height:1.42;font-weight:500;max-width:34em}
.callout em{font-style:normal;color:var(--red)}
@media (max-width:820px){.row-grid{grid-template-columns:1fr}.side{position:static}.tags{flex-direction:row;flex-wrap:wrap}}

/* five values */
.values{display:flex;flex-wrap:wrap;gap:.2rem 1.4rem;font-family:var(--f-display);font-stretch:88%;font-weight:700;font-size:clamp(1.6rem,3vw,2.6rem);line-height:1.15;letter-spacing:-.01em}
.values span{color:#D9D2CF;transition:color .8s var(--ease) var(--vd,0s)}
.values.in span{color:var(--ink)}
.values.in span:nth-child(odd){color:var(--red)}

/* behaviour shift */
.shift{display:grid;gap:.4rem;padding:1.4rem 0;border-top:1px solid var(--line);border-bottom:1px solid var(--line)}
.shift .k{font-family:var(--f-mono);font-size:.6875rem;letter-spacing:.08em;text-transform:uppercase;color:var(--muted)}
.shift .from,.shift .to{font-family:var(--f-display);font-stretch:92%;font-size:clamp(1.3rem,2.2vw,1.9rem);line-height:1.25;font-weight:500}
.shift .from{color:var(--muted);position:relative;width:max-content;max-width:100%}
.shift .from::after{content:"";position:absolute;left:0;right:0;top:55%;height:2px;background:var(--red);transform:scaleX(0);transform-origin:0 50%;transition:transform 1s var(--ease) .5s}
.shift.in .from::after{transform:scaleX(1)}
.shift .to{color:var(--red);font-weight:700;clip-path:inset(0 100% 0 0);transition:clip-path 1.4s cubic-bezier(.65,0,.35,1) 1.3s}
.shift.in .to{clip-path:inset(0 0 0 0)}
.feats{display:flex;flex-wrap:wrap;gap:.5rem}
.feats span{font-size:.875rem;font-weight:500;padding:.4rem .8rem;border-radius:99px;background:#FCECEC;color:var(--red-d)}

/* personas */
.personas{list-style:none;margin:.4rem 0 0;padding:0;border-bottom:1px solid var(--line)}
.personas li{display:grid;grid-template-columns:2.6rem minmax(0,12rem) minmax(0,1fr);gap:.4rem 1.4rem;align-items:baseline;padding:1.2rem 0;border-top:1px solid var(--line);position:relative}
.personas li::before{content:"";position:absolute;left:0;top:-1px;height:2px;width:100%;background:var(--red);transform:scaleX(0);transform-origin:0 50%;transition:transform 1.1s var(--ease) .15s}
.personas li.in::before{transform:scaleX(1)}
.personas .no{font-family:var(--f-display);font-stretch:85%;font-size:1.8rem;font-weight:700;line-height:1;color:var(--red)}
.personas .who{font-weight:600;line-height:1.35}
.personas .who small{display:block;font-weight:400;color:var(--muted);font-size:.8125rem}
.personas .line{font-family:var(--f-display);font-stretch:92%;font-size:clamp(1.15rem,1.7vw,1.4rem);line-height:1.3;font-weight:500}
.personas .line span{display:block}
@media (max-width:640px){.personas li{grid-template-columns:2.2rem minmax(0,1fr)}.personas .line{grid-column:2}}

/* creative rows (columns sized to each post's shape, so nothing is cropped) */
.crow{display:grid;background:var(--soft)}
.crow figure{margin:0}
.crow img{width:100%;height:auto}
.crow.a{grid-template-columns:.8fr 1fr .8fr}
.crow.b{grid-template-columns:.8fr 1fr .897fr}
.crow.c{grid-template-columns:1fr 1fr 1fr}
@media (max-width:700px){.crow.a,.crow.b,.crow.c{grid-template-columns:1fr}}
.wide{margin:0;overflow:hidden}
.wide img{width:100%;height:auto}

/* band */
.band{background:linear-gradient(180deg,#962627,#742526);color:#fff;text-align:center}
.band .wrap{padding-block:clamp(3.5rem,7vw,6rem)}
.band p{font-family:var(--f-display);font-stretch:92%;font-size:clamp(1.7rem,3.4vw,3rem);font-weight:600;line-height:1.2;max-width:16em;margin-inline:auto}

/* films */
.film{position:relative;width:100%;aspect-ratio:16/9;max-height:90svh;overflow:hidden;background:#2B2B2B;display:grid;place-items:center}
.film .poster{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;filter:brightness(.45) saturate(.8)}
.film video{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}
.film .ring{position:relative;width:clamp(4.5rem,9vw,8rem);aspect-ratio:1;border-radius:50%;border:3px solid #fff;display:grid;place-items:center;color:#fff}
.film .ring svg{width:38%;height:38%;margin-left:8%}
.film .ring::after{content:"";position:absolute;inset:-14px;border-radius:50%;border:1px solid rgba(255,255,255,.5);animation:ring 2.8s var(--ease) infinite}
@keyframes ring{from{transform:scale(.9);opacity:1}to{transform:scale(1.4);opacity:0}}

/* close */
.close-inner{display:grid;justify-items:center;text-align:center;gap:1.75rem}
.close-inner .lede{margin-inline:auto;max-width:22em}
.cta{display:inline-flex;align-items:center;gap:.75rem;color:var(--red);font-weight:600;text-decoration:none;font-size:1.05rem;padding-bottom:4px;border-bottom:2px solid currentColor;width:max-content;transition:gap .4s var(--ease)}
.cta:hover{gap:1.25rem}
.credit{display:flex;gap:.6rem 1.75rem;flex-wrap:wrap;justify-content:center;font-size:.8125rem;color:var(--muted);border-top:1px solid var(--line);padding-top:1.4rem;margin-top:clamp(3rem,6vw,5rem)}

@media (prefers-reduced-motion:reduce){*,*::before,*::after{animation:none!important;transition-duration:.01ms!important;scroll-behavior:auto!important}}